Photo Credit to themostradicalist.com Article by Stephanie Escobar
Tobi Lou is a Nigerian-born and Chicago-raised rapper, and producer that lives by his mantra; Just keep going. Before following his dreams within music, one of his other passions was being an athlete. Being a former two-sport athlete excelling both on the gridiron and the baseball diamond. After suffering an injury that unfortunately derailed his Major League dreams at playing at the semi-pro level, he found refuge in his love for music.
Growing up in the windy city, Lou was around homegrown hip-hop acts such as Common, Lupe Fiasco, and Kanye West. He found inspiration from many of them especially Kanye West, who showed him the benefits of finding your own individuality as an artist.
Lou ended up moving to Los Angeles where he hustled being an Uber Driver meanwhile also writing and producing for other artists in the industry, His song “Game Ova” was his first offering as he stepped out into the forefront of his career.
Throughout his career Lou made his mark making his well-known optimistic beats, along with colorful visuals to bring us into his unique universe. He released three critically acclaimed EP’s; tobi lou and the moon, tobi lou and the loop and tobi lou and the juice. Soon after he released his debut album “Live on Ice”. Lou had wrapped a 24 city North American tour and was set to begin the European leg of the tour in Spring 2020.
Despite not being able to continue his tour, Lou has been pretty active throughout 2020 and keeping himself busy by releasing music constantly throughout the year. Some of his most recent being “Endorphins”, “Notice Me” with Mia Gladstone, and “OKAY” feat. Dreezy. His latest release “2hrs” is one of his shortest songs yet, but he successfully gets his message across.
“2hrs” is also about the struggles that we may find in a relationship and having to deal with the end of a relationship. He sings “I just spend 2hr crying, but how could you know that?” and “Little things hurt like a giant/ Lately man, I feel like dyin’/ But you know I can’t stop tryin’, I hope you that.” Despite the hurt, he acknowledges that you just have to keep going.
“2hrs” follows a slower and more emotional tone allowing for Lou’s voice to be radiant throughout. Playing this song on loop makes you forget that it’s just a minute long, and provides the perfect amount of melancholy to keep you on your toes. Tobi Lou continues to cement his name in Hip-Hop as he’s shown he can make magic using slower rhythms and optimistic beats.
Check out the music video for “2hrs” below.